Founding pilot The first 10 owners get a full assessment free — in exchange for honest feedback. See the offer →
AI-Powered Business Intelligence

Find out what buyers will find — and what's holding you back — before you talk to anyone.

Most business owners discover what buyers will find in diligence only after they've signed an LOI. By then it's too late to fix it. SellerDiligence finds the gaps first — scores them, prioritizes them, and gives you a prioritized fix roadmap.

SellerDiligence measures your readiness the way a buyer will — first through your own answers (the Exit Readiness Assessment), then verified against your documentation (Exit Readiness Validation). You get a clear view of where you stand, how buyers will discount what they find, and a prioritized gameplan to fix what's holding your value back before you go to market.

12
Scenarios Modeled
8
Scored Domains
40+
Criteria Scored
Prioritized
Fix Roadmap
The Problem

Most sellers leave money on the table.

💰

You don't know what buyers will find

Buyers spend weeks in diligence uncovering gaps you didn't know existed — then use every one to renegotiate the price. By then you have no leverage.

You find out too late to fix it

Most owners learn about their valuation gaps after accepting an offer. The time to fix them is 90 days before you go to market — not 90 days after.

🔍

Brokers focus on finding buyers, not fixing sellers

Your broker's job is to find a qualified buyer. Nobody is helping you prepare your business to survive what that buyer's advisor will find.

How It Works

Know before they do.

01

Answer questions across 8 domains

Takes about 15 minutes. Tell us about your business — operations, revenue, team, technology, and documentation.

02

AI analyzes your business

Our AI scores your business across 8 domains against what buyers actually examine in due diligence — the same framework buyers' advisors use.

03

Get your scored report

Within 48 hours, receive a detailed report with your scores, findings, and a prioritized fix list ranked by impact on your sale price.

04

Fix the gaps on your terms

Work through the recommendations yourself, or engage Layer8 for hands-on support. Either way, you go to market prepared.

What We Score

8 domains. 40+ criteria. The same framework buyers use.

Every domain is scored 1–10 against an industry-calibrated rubric.

📋

Diligence Risk

Documentation, data room readiness

👤

Owner Dependency

Key person risk, succession planning

💰

Revenue Quality

Concentration, recurring mix, contracts

📊

Financial Health

EBITDA quality, add-back defensibility

⚙️

Operations

SOPs, process maturity, scalability

🔒

Technology

Cybersecurity, infrastructure, documentation

⚖️

Legal & Compliance

Licensing, regulatory standing

👥

Human Capital

Key employee retention, bench depth

Not ready to assess yet?

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Founding pilot — first 10 owners

Get the full assessment free.

We're validating SellerDiligence with real businesses. We've proven the framework on 12 modeled scenarios — now we want real ones. The first 10 owners get the complete assessment at no cost, in exchange for candid feedback on the result.

What you get
  • A 30-minute intake call — guided, no prep
  • A scored report across all 8 domains
  • Your Buyer Discount Risk band
  • A priority fix list, ranked by impact
  • An honest read — including where the evidence doesn't yet support a score
What we ask
  • Candid feedback on the report and how useful it was
  • Optionally — only if you choose — a short case study you control, named or anonymous

Have financial statements, contracts, or org details handy? Bringing them makes the assessment sharper — we'll walk through what's useful on the call. Nothing to upload here; you share documents securely as part of the process.

The path to buyer-ready

Four steps. Each one builds on the last.

Start with a free assessment during our founding pilot. Go as far as your sale requires. Each step credits toward the next.

Founding pilot: the first 10 owners get the full assessment free (see above). Engagement pricing is scoped to your business and your transaction; we quote it on a call.

1

Exit Readiness Assessment

Free during pilot

44 criteria across 8 domains, adapted to your industry. Self-reported — you answer, we score. You get an eight-domain report, Buyer Discount Risk by domain, a document checklist specific to your business, and a prioritized remediation roadmap. Credits toward Validation.

Explore the Assessment → Book a Call →
Self-reported vs. verified: what you say about your business, versus what your documents prove.
2

Exit Readiness Validation

Pricing on consultation

The same 44-criterion assessment, verified against the documents you supply. The first step where documents are required — and where your score becomes defensible, the way a buyer’s quality-of-earnings team would test it. Your Assessment credits toward Validation.

Document-verified review opens as we complete secure document handling. Assembled and reviewed by a senior practitioner using the Layer8 AI Chassis.

Book a Call →
Assessment vs. engagement: the steps above produce analysis — you answer questions and receive a report, in days. The steps below perform work on your business over time.
Deal Room packages the business. Advisory fixes it.
4

Advisory

Pricing on consultation

Fractional CTO/CIO engagement executing your remediation roadmap, with monthly progress reporting. For owners who want the gaps fixed, not just found.

Talk to Advisory →

Each step credits toward the next — a single credit at each step, not cumulative.

Working with a broker? Ask about our broker referral program.